Well, I did the smart, non-lazy thing to do and went on Asus' website. Seems the Maximus just has ton more easier to use OC features. Has some other cool things like volt meter and boot-up check-something or other?
Looks like the Asus Maximus Formula uses water cooling for the Northbrige. Look at the pictures and you can see 2 black plugs. I 'll save the money an get Asus P5E insted.