well, the environment really. Geometry, to hold more textures and quality pictures need more memory, like a 10 megapixel camera makes a better picture, but needs more memory to store the photo, apposed to a 2 megapixel camera has a less quality picture, it doesn't need as much memory to store it. Same with video games. F.E.A.R. is a great example if you ask me. Somethings have a warning like "having hi geometry settings will consume a significantly more amount of memory" in the graphics card settings. That's why C.A.D. graphics cards have like, 1GB of memory because when constructing virtual buildings it takes a lot of memory because it needs to remember more things about the environment. Get what I'm saying?