RTX 3080 Prices are through the roof-Scalpers

So the Scalping begins!
For those who don't know, NVIDIA has launched their new 3000 series cards and scalpers reportedly bought most of the supply using scripted bots
Said scalpers are also listing them for more than 2x msrp (which is $699 according to Nvidia)
What're everyone's thoughts on this?
While I wish it wouldn't happen I'm neither suprised nor do I see a good way to combat such an issue until more 3080's are churned out
Plus Nvidia is probably more concerned about selling as much as they can anyway since that's their business model