but lets just say for the sake of argument what microsoft is the world leader when it comes to computer software and it would be number one in the world as far as desktop/laptop computer goes assuming we were to assume this. why wouldnt it be possible for any computer brand to be number one on a global scale like gm is to automobiles, levis is to denim pants, nike is to athletic shoes, lacoste is to polo shirts, chiquita is to bananas, lenscrafters is to optometry, goodyear is to tires, exxonmobil is to petroleum, walmart is to retail, mcdonalds is to fast food, ykk is to zippers, colgate is to toothpaste, chase is to banking, pablo escobar was to cocaine, ect.....???? why cant we determine who is number one when it comes to pcs both desktop and laptop???? why so many factors and variables???? why must it be so difficult in this case??? lets assume apple is to computers but you guys are saying not so easy partner.... im only asking because in the distant future i want to purchase a desktop and laptop and money wouldnt be an object. rsvp.