yup
They were likely paid of by the companies that get a recommendation from them as in a referral link because there's no way Avira only gets 10%.
That is exactly what I thought when I saw how they displayed the results. The only links you can click are the ones THEY liked. It looked like a bad web ad.
Oh, and all the colors. I dont usually see reputable firms doing tests, then displaying their results like that. Its distracting and preys on habits of the mind. Especially in the way they used the bright blue for the "good" products, then bright red for the "bad" products.
In a better test the "firm" that did the test offers the data and their results. But they wouldn't use schemes involving color, layout, or wording in an attempt to push you in a direction. And a reputable firm would have offered links to all the products, that way you would have access to everything they used.
Ha ha ha, looking at it makes me think of a high school presentation. Like a kid that's trying too hard to make his report look substantial and well made. Lots of colors and fancy boxes are used; but only half of the links are included and the results don't make sense!
It's kind of painful that I've also seen college senoirs do the same thing. They didn't do their "homework" (ie. research, testing, field studies, etc...) and just used
TECHNICOLOR fonts and background to cover-up the inadequacies.
That review is an EPIC FAIL