Just curious why did you go with the Bloodrage?
For starters, I'm going with a red and black theme for my rig. The Blood Rage will look hella sick.
Also, it's a good overclocking board with a good BIOS. It has all the advanced features one would need to learn and use the new OC features that come with the i7. Soon I'll be installing a LCS, so I like the fact that it ships with a red, copper NB block.