Those dont even look to be true. From the screens i've seen, DX10 look alot more realistic.
DirectX 9:
http://common.ziffdavisinternet.com/...=133378,00.jpg
DirectX10
http://common.ziffdavisinternet.com/...=133379,00.jpg
So your saying that thoses screens are real? They look even more pre-rendered.